We all know and recognize that CASH is king; but I’ve been wanting to put together a series of posts with the sole focus of PUTTING MORE CASH IN YOUR POCKET, via creative trading through a trade exchange like the Bartercard Network.
The majority of tips that will be featured in this series will work if you are a member of Bartercard or not… But what ‘trade exchange members’ will find here, are ways you can easily spend and get real value from your “trade dollars” – in a way designed to: Generate more CASH customers | Increase your customers average CASH spend | Multiply your customers purchasing frequency… and allow you to spend your trade dollars in creative, tax deductible ways.
Question: How much better would your bottom line be if every cash customer spent an extra $10, $50 or $200 on each and every purchase they make with you?
My guess is a lot healthier. You’d be able to work a little easier, possibly even cut down your hours without effecting your current income, you could spend more time with the family (or on the golf course — my preference). You are lucky, as being a Bartercard member and using your trade dollars effectively, there are a number of ways this can easily be accomplished.
Obviously to get your customers to open their wallets that little bit extra and hand more of their hard-earned money over, you must entice and motivate them to do this with some additional offer and/or added value you are not currently offering. Unfortunately, they won’t throw money at you simply because you are a nice guy; customers need to be motivated.
Below is the first of many effective and explosive ways you can motivate and entice your customers to spend more CASH on each and every purchase.
Trigger raffles are one of the most effective ways to provide your customers with the necessary motivation to have them begging you to take their money.
Trigger raffles are raffles where the customers’ entry in the raffle is TRIGGERED only after a particular cash value is spent. For example the customer receives an entry in the raffle when and only when they spend $50 on a single purchase.
How does this increase customer spending, you ask?