Category Archives: Cool Applications

7 Types of Videos You Can Swipe + Deploy

With so many different styles of video available, how do you choose which ones to use ? It’s a question I get often and thought I’d answer in this (long) essay, by using a bunch of videos we’ve used in our various projects and businesses. I’ve broken each down so you can see WHY we chose this style for the outcome desired, WHAT actually is happening in the video itself, and then some quick notes on HOW we actually put it all together. Example 1. Product Recommendations The video below is something you probably saw recently. It was shot on

THREE Opt-In Changes We’ve Implemented + Templates You Can Swipe

I think you might all get a kick out of this … We’ve been testing a whole bunch of stuff recently regarding increasing Opt-Ins, and I wanted to share the results with you here and in a video below. So here are THREE Recent Opt-In Changes We’ve Implemented + Templates You Can Swipe Finding #1: Reports Are The Best B.A.I.T. I won’t go into great detail here (see video below for that), but we are continually finding that short reports are the best opt-in bribes you can be using to encourage subscriber sign-ups across almost all niches and projects. Here’s the a short acronym breakdown

Digital Power Tools (Embracing Geekdom)

A few months back, I did a podcast with Dom Goucher where we talked about some of the “ninja” tools and tips that we use to make our workdays easier and more productive. It’s about 50 minutes long, so I thought I’d condense the main tips into an article. Yes, some of it is a little on the geeky side, but I’m reliably informed that geeky is the new sexy. That might be a misquote. Anyway, let’s get into it. Swapping Applications I’m starting with an obvious one, but there will be some people who haven’t come across this shortcut

Start an embedded YouTube video at a specific timestamp

I thought I’d share something cool I discovered while doing an update for the partners/team/investors who got involved with my Crazy Software idea. Below is a an update I added to the news feed inside the partners portal, in reference to a post I did about a specific feature/function we are going to add to the apps. — In the previous post I referenced a section of one of Trey’s launch videos which was on YouTube, and if you clicked the play button you would have noticed it started playing at the 7min 21 second mark… pretty cool, eh ?

How’s the Timing…

Speaking of software: For those of you saw my post the other day about ‘My Crazy Idea‘, you’ll want to check this out as well. It talks about why software is the most profitable business and why it’s so easy to sell!! Enjoy, Pete p.s. I also think I’ve worked out how I’m going to make that ‘crazy idea’ work … I’ll let you know in a day or 3. p.p.s. In the meantime make sure you check out Trey’s video.

Pete Williams is an entrepreneur, author, and marketer from Melbourne, Australia.

Before being honored “Australia’s Richard Branson” in media publications all over the continent, Pete was just 21 years old when he sold Australia’s version of Yankee Stadium, The Melbourne Cricket Ground For Under $500! Don’t believe it? You will! Check out the story in the FAQ section (it really is our most asked question).

Since then, he’s done some cool stuff like write the international smash hit ‘How to Turn Your Million-Dollar Idea Into a Reality’ (+ the upcoming ‘It’s Not About the Product‘) and he’s created a bunch of companies including Infiniti Telecommunications, On Hold Advertising, Simply Headsets and Preneur Group.

Lots of other people think he’s pretty good too! He’s been announced as the Global Runner-Up in the JCI Creative Young Entrepreneur Awards for 2009, the Southern Region Finalist in the Ernst & Young 2010 Entrepreneur of the Year, and a member of SmartCompany’s Top 30 Under 30.

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