Noise Reduction .50

Hey All…

Big week this week! We officially start the public release of the ProfitHacks course tomorrow.

So you’ll get to play along at home over the next two weeks, make sure you keep all the emails as swipe copy + reference material for your own campaigns.




Under the Boardwalk: The Monopoly Story [Doco]
Very cool doco on the “The Methods, Math & Myths of Monopoly.”

Ready, Fire, Aim: Zero to $100 Million in No Time Flat [Book]
Michael, AKA Mark Ford, is the brains behind the $300ish million Agora Group.

4 Cases Where Short Home Pages Outperformed Long Home Pages [Article]
I still prefer to test long from first, but always good to know both angles.

Email Open Rates by Time of Day [Infographic]
Always good to be aware of generalised habits, but test your list, yourself.

Negotiate It: Ramit’s iPhone App
Cool app, but the dev story is even better.

Websites to Download Free Audiobooks – Best Of
Nothing beats Audible, but worth a browse.

99 Hacks to Make Your Life Easier
Random, pointless, but kinda fun.

SO WHAT’S NOISE REDUCTION? Well, we all know there is so much crap out there on the web, especially in the business/marketing space — and it’s hard to remove all the noise to find the stuff that’s actually valuable. So we started a really small (almost) weekly email with just a handful of the cool, noteworthy and important stuff I stumble across each week. This post is one of those edition.

Want to Get These Noise Reductions Direct to Your Inbox? Easy! Just register to download Pete’s book below, and you’ll automatically be added to the newsletter list.

Pete Williams is an entrepreneur, author, and marketer from Melbourne, Australia.

Before being honored “Australia’s Richard Branson” in media publications all over the continent, Pete was just 21 years old when he sold Australia’s version of Yankee Stadium, The Melbourne Cricket Ground For Under $500! Don’t believe it? You will! Check out the story in the FAQ section (it really is our most asked question).

Since then, he’s done some cool stuff like write the international smash hit ‘How to Turn Your Million-Dollar Idea Into a Reality’ (+ the upcoming ‘It’s Not About the Product‘) and he’s created a bunch of companies including Infiniti Telecommunications, On Hold Advertising, Simply Headsets and Preneur Group.

Lots of other people think he’s pretty good too! He’s been announced as the Global Runner-Up in the JCI Creative Young Entrepreneur Awards for 2009, the Southern Region Finalist in the Ernst & Young 2010 Entrepreneur of the Year, and a member of SmartCompany’s Top 30 Under 30.

Download Pete’s First Book For FREE!

“Now that I've got the rights back from the publishers, if you enter your email address below, you can instantly download a free audiobook version of my first book, How to Turn Your Million-Dollar Idea Into a Reality.” - Pete
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