PreneurCast091: If I Was A… Tradie

Pete’s back, and he continues the If I Was… series by talking to Dom about how the 7 Levers of Business can be applied to tradespeople and the service industry. As always, this episode isn’t just for people in those businesses, there’s tips for everyone.

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Online: – The site of Mike Rhodes, Google AdWords specialist – Send Out Cards
Spin Selling – Neil Rackham
Influence – Robert Cialdini
Previous PreneurCast Episodes:
Episode 052 – 7 Levers of Business Redux
Episode 019 – Dead Bodies, Wedding Cakes and The Mirror Economy

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Pete Williams is an entrepreneur, author, and marketer from Melbourne, Australia.

Before being honored “Australia’s Richard Branson” in media publications all over the continent, Pete was just 21 years old when he sold Australia’s version of Yankee Stadium, The Melbourne Cricket Ground For Under $500! Don’t believe it? You will! Check out the story in the FAQ section (it really is our most asked question).

Since then, he’s done some cool stuff like write the international smash hit ‘How to Turn Your Million-Dollar Idea Into a Reality’ (+ the upcoming ‘It’s Not About the Product‘) and he’s created a bunch of companies including Infiniti Telecommunications, On Hold Advertising, Simply Headsets and Preneur Group.

Lots of other people think he’s pretty good too! He’s been announced as the Global Runner-Up in the JCI Creative Young Entrepreneur Awards for 2009, the Southern Region Finalist in the Ernst & Young 2010 Entrepreneur of the Year, and a member of SmartCompany’s Top 30 Under 30.

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