Preneur Marketing - The Blog of Entrepreneur Pete Williams

For those of you playing along at home, I am featured in article in the March edition of Marie Claire.

Jo, the main focus of the article, runs a fantastic business here in Melbourne called Meal Magic. At Meal Magic, you assemble meals in-store from fresh ingredients, and then cook them at home, or grab pre-prepared meals ready-to-go! It’s basically like going to a supermarket, but only needing to purchase the EXACT portions you need… no morewastage…

It’s a really clever business model and niche they have brought from the USA and pioneering down-under.

Check out the article here:

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