This Is What The Internet Was Meant For…
We all know the internet can be used for a wide range of things, and typically those ‘things’ tend to fall into the ‘oh-so-wrong’ bucket… but occasionally you find something happening online that warms the heart and brings the ‘goodness’ back to the web.
I was just checking my twitter feed and came across one of the most amazing things I’ve seen online for awhile.
See a friend of mine’s daughter, Natasha, is doing this years MS Read-A-Thon.. and Natasha has decided to create a blog “and upload her reading efforts to youtube with the hope that she can, number one raise money for a much needed cause (MULTIPLE SCLEROSIS) and number two inspire others to become addicted to reading!”
This is such a cool thing on so many levels - Obviously the whole MS Read-A-Thon is a great cause, but by doing it online via a blog this 7 year-old gets to touch a whole lot more people with her journey… plus learn a lot about ‘marketing on the internet’
You can check out her really cool blog here: http://readwithtash.com
On a serious note, my mum suffers from MS, so I personally know how much support the MS Foundation needs, and I really encourage each and everyone of us to dig deep and support Tash on her MS Read-A-Thon journey.
You can make a donation to Tash’s fundraising efforts right here:
https://www.msreadathon.org.au/member/?HPID=407004
Thanks,
Pete
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June 9th, 2008 at 10:54 am
Nice work Pete! It’s without a doubt the best use of internet marketing I’ve seen this year.
Cheers,
Nez
June 9th, 2008 at 12:46 pm
Great post Pete.. Tash and I read it together and she is over the moon that so many grown ups are watching her videos and supporting her in raising money for Multiple Sclerosis
Cheers
Michelle
P.S. I think using the Internet to communicate comes a lot more naturally to kids and this kind of thing will be more and more common in the future:-) Tash just thinks it is all very cool..
June 9th, 2008 at 7:05 pm
Interesting subject